Mommy Greenest Shop Drop 2015 Launch!

Editor’s Note: Check out the 2016 Shop Drop Challenge!Ladies, start counting! Today is the first of the Mommy Greenest Shop Drop Challenge, in which we pledge not to buy any new clothes or accessories for 30 days. Last year, Mommy Greenest readers saved $30,000 and 3,000 pounds of landfill waste in just one month. Will you join us?

Today is the first for the Mommy Greenest Shop Drop Challenge, in which we stop buying any new clothes or accessories for 30 days. Will you join us? Last year, I discovered that 160 million American women spend an average of $60 each month on clothes, while dumping six pounds of textile waste into the landfill. That’s $10 billion and one billion pounds of trash—every month.

I was so floored by those numbers that I started the Mommy Greenest Shop Drop Challenge and 500 of you joined me, saving an average of $30,000 and 3,000 pounds of waste in just one month.

Not bad, right? But this year, we can do more! Head on over to the Mommy Greenest Shop Drop Challenge page, leave a comment to say you’re on board. That’s it.

Let’s do this!