Shop Drop 2015

illustration of woman against black background with flowers trailing from her handEditor’s Note: Check out the 2016 Shop Drop Challenge!Last year, I discovered that 160 million American women spend an average of $60 each month on clothes, while dumping six pounds of textile waste into the landfill. That’s $10 billion and one billion pounds of trash—every month. I was so floored by those numbers that I started the Shop Drop Challenge and 500 of you joined me, saving an average of $30,000 and 3,000 pounds of waste in just one month. Not bad, right? But more than that, many of you reported that the experience changed the way you thought about shopping—you started buying less, thrifting and swapping more.

This year, when I found out that women spend nearly 190 hours a year shopping and window shopping for clothes and accessories, I realized that time—so precious to all of us—was also at stake here. So I decided to bring the Shop Drop Challenge back for 2015. If you need a New Year’s Resolution that saves time, money and the environment, this one fits the bill. Will you join me? [Read more…]

Where Do I Swap My Style? Give + Take!

interior women's clothing boutiqueRemember the 2014 Shop Drop Challenge? That was when I encouraged Mommy Greenest readers to give up shopping for 30 days. The logic went like this: 160 million American women spend about $60 a month on clothes and dump an average of six pounds of textiles into the landfill; if we all stopped buying new clothes for one month we could save nearly one billion pounds of textile waste and $10 billion. So we didn’t quite reach six figures, but this January, 500 women saved more than $30,000 and 3,000 pounds of landfill waste, just by taking a 30-day retail shopping pause—and thrifting and swapping instead. We celebrated the culmination of that event with an event at the Give + Take Swap Boutique in Santa Monica, CA. And now I’m taking the party one step further. [Read more…]

Inside the MG & Moms LA Swap Party

girl holds shoes and white shirt with big smileThanks so much to MomsLA for co-hosting an amazing Swap Your Style Party to celebrate the culmination of January’s Shop Drop Challenge, in which 500 women saved more than $30,000 and 3,000 pounds of landfill waste, just by taking a 30-day retail shopping pause—and thrifting and swapping instead.

We were joined by celebrity guests Christiane Siedel of “Boardwalk Empire,” LA stylist Alison Deyette—she scored Manolos! Plus, Alysia Reiner of “Orange is the New Black” and her husband, David Alan Basche of “The Exes”—our token male of the day—who promised that nothing any of us tried on “ever makes you look fat.” It’s true—check out the video. [Read more…]

Shop Drop for Spit That Out

“Rachel Sarnoff of Mommy Greenest has created an entire campaign with her Shop Drop Challenge. She is challenging her friends and followers to stop buying any new clothing or accessories for the month of January 2014 – something I can totally get behind considering I almost exclusively shop secondhand anyway!” -Paige Wolf, Spit That Out

Ecouterre Signs Up 2 Drop Shop

Mommy Greenest in Ecouterre

 

 

 

 

 

 

 

 

“Shopaholic? Take the Mommy Greenest’s 2014 Shop Drop Challenge!” –Ecouterre

J.Crew is Fashion Porn

j crew model wearing orange top and pink beaded necklaceI want to live in the J. Crew catalogue. Seriously. Either that, or Anthropologie. Urban Outfitters is a close third. But J. Crew does it for me every time. Maybe it’s my nostalgia for an ‘80s childhood, but there’s something about the way they put together those skinny jeans with those cute little blazers that gets me all hot and bothered.

It’s like fashion porn: When the catalogue hits the doorstep, I swoop for it, hiding it under my arm and away from the prying eyes of my kids, and then stash it under the old New Yorkers in the bathroom. [Read more…]