Every year I look forward to Natural Products Expo West, the three days in March when the natural industry makes an annual pilgrimage to Anaheim, CA. In this case, “industry” is a loose term. Technically, it means natural retailers, distributors, health practitioners, manufacturers and suppliers.
But in a real sense, the convention draws people who envision, create, manufacture and just plain love natural products. They know the difference between “natural” and USDA Certified Organic, can tell you exactly what it means to be Fair Trade Certified, and put their energy, time and money towards companies that just make things better—better for you, and for the planet.
These are people who get excited about composting bio-plastic and a new fish oil supplement that won’t make you burp. Okay on that last one, I’m talking about me. [Read more…]